So, I’m not sure if you noticed, but Heidi was missing for a few weeks. Travelling around Scandinavia. Now that we’re back and we gathered our thoughts it’s time to share some wisdom with you.

The first thing is Swedish fika. You gotta love a country that has a special word for a moment to slow down and appreciate the good things in life while drinking a cup of good coffee accompanied by a delicious pastry. Yes fika is all that. You can do fika or have fika. You can do it alone or with friends, at home or on a train. It doesn’t matter as long as you are able to take some time off and enjoy the moment.

Coffee & pastry

I guess for Swedes, fika is nothing special, it’s just a moment in a day, but I’m really enchanted by the tradition. It seems a simple coffee break just got promoted and became a lifestyle. That is fika. And it’s great.

For a more scientific explanation of fika see video below.